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Showing posts from February, 2018

India 7th most targeted country for Web Application Attacks

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According to a research titled "State of the Internet/Security Report" for Q4, 2017 by Akamai Technologies Inc., India ranked 7th among the most targeted countries for Web Application Attacks (WWA). The report also stated that the Distributed Denial of Service's (DDoS) attack frequency in India's Banking, Financial services and Insurance (BFSI) sector increased by 50 percent in Q4 2017 over Q3 2017. Cyber attackers eyeing India's BFSI sector According to the report, nearly 40 per cent of the total cyber attacks (over 53,000) in India during 2017, occurred in the financial sector. Security incidents like virus and ransomware, phishing, website intrusions among a host of other vulnerabilities targeted the country's rapidly growing BFSI sector. The ever-increasing threats call for a robust infrastructure and a conclusive road map for cyber security in India. courtesy: whatsapp Wordpress Blog: https://lnkd.in/gvpTsXg   Facebook: https://www.facebo...

What is Social Engineering?

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                  Social engineering is the art of manipulating people so they give up confidential information. The types of information these criminals are seeking can vary, but when individuals are targeted the criminals are usually trying to trick you into giving them your passwords or bank information, or access your computer to secretly install malicious software–that will give them access to your passwords and bank information as well as giving them control over your computer. Common social engineering attack Email from a friend Baiting scenarios. Response to a question you never had. Creating distrust. Phishing attempts These messages may use your trust and curiosity Contain a link Contain a download These messages may create a compelling story or pretext Urgently ask for your help Asks you to donate to their charitable fundraiser, or some other cause These messages...

What is the Four P's of Marketing

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The marketing mix is a crucial tool to help understand what the product or service can offer and how to plan for a successful product offering. The marketing mix is most commonly executed through the 4 P's of marketing ;  That is Price, Product, Promotion, and Place. Courtesy : https://www.cleverism.com/understanding-marketing-mix-concept-4ps/ Wordpress Blog:  https://aywenz.wordpress.com/ Facebook:  https://www.facebook.com/Aywenz-It-Solutions-137905363567753/

Advantages of Marketing

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* Brand recognition *New product ideas  *Increased sales *Cost savings Courtesy: http://smallbusiness.chron.com/advantages-marketing-within-organization-63864.html  Wordpress Blog:  https://aywenz.wordpress.com/ Facebook:  https://www.facebook.com/Aywenz-It-Solutions-137905363567753/

What is the Purpose of Marketing

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The purpose of marketing is to attract attention and create interest. Marketing can create a brand image, change that image and get people interested in what's for sale. Marketing a product or service was once done primarily with billboards and print ads and now is often done online and via social media. Courtesy :smallbusiness.chron.com/purpose-marketing-sales-57689.html Wordpress Blog:  https://aywenz.wordpress.com/ Facebook:  https://www.facebook.com/Aywenz-It-Solutions-137905363567753/

Main Functions of Marketing

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Distribution.... Financing.... Market Research.... Pricing.... Product and Service Management.... Promotion.... Selling. Courtesy: smallbusiness.chron.com/seven-functions-marketing-56980.html Wordpress Blog: https://aywenz.wordpress.com/ Facebook: https://www.facebook.com/Aywenz-It-Solutions-137905363567753/  

Simple Steps for Starting a Business.

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    1. Write down your vision     2. Research your market     3. Create something you can sell     4. Get a website     5. Out line your automation     6. Set up a sales funnel     7. Set up an email opt-in     8. Start a facebook page     9. Create valuable,shareable content    10. Refine,Tweak and improve as you go Courtesy: https://www.entrepreneur.com/article/244303 Wordpress Blog: https://aywenz.wordpress.com/ Facebook: https://www.facebook.com/Aywenz-It-Solutions-137905363567753/